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De Pere
Eau Claire




 I would like to introduce our insulation company. Hometown Insulation was founded in 2010 by a local group of men and women that have worked together within the industry for many years. Our experience level dates back to 1976. As of 2015, we are 70 employees strong throughout our locations in Eau Claire, De Pere and Crivitz Wisconsin. Hopefully that will give you a level of confidence and trust.

 Starting this company has allowed us to reflect back over the last 40 years and to evaluate the good things we have done and those things that also were not so great. When it comes to our customers, service, honesty and respect has become our priority. The old saying, “The customer is always right” seems to have gone away with many in our industry. We have done our best not to let that happen to us.

 Our most valuable resource will be working in your homes and on your projects. We believe that our field personnel give us a competitive edge. Our installers are well trained and certified to install all of our product line. We’re very proud of the fact that our installers have great attitudes and communication skills. These men and women are our sales staff in the field.

 Hometown is recognized as a qualified insulation contractor by the ICAA (Insulation Contractors Association of America). We are also certified by the ICAA for Health and Safety. Quality workmanship and safety is our top priority.

There are many insulation products on the market today. Finding one that we are not familiar with would be rare. Whether you’re building a new home or a commercial project, we will be able to meet most specifications. Our core product line includes the following:

  • Manville Fiberglass

  • Owens Corning Fiberglass

  • Manville Corbond III Polyurethane Foam

  • Champion Cellulose

  • Liquid Air Barriers

  • Thermal Barrier Paint


 We chose our product line by evaluating our customers demand for green materials and air quality. We use only formaldehyde free fiberglass and foam products that are safe to use in any environment. Our American made product line is nationally recognized as the industries best. Go to for more information and to find a location in your area.




Michael Fritsch


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